Carbon Neutrality + Southwest Airlines = a match made in heaven?
Photo by Samantha Gades on Unsplash
Southwest Airlines has pledged carbon neutrality by the year 2050. However, Vice President of Supply Chain Management & Environmental Sustainability at Southwest Stacy Malphurs has wisely noted, “We needed an actionable plan we can implement in a shorter time horizon.”
The company aims to narrow its focus on technologies the U.S.’s third-largest airline can realistically implement in the short term. To achieve its 2050 goal, the company shouldn’t dwell while waiting for technology not-yet-discovered to appear.