Logistics operations in Africa gets a financial boost from Google


🚛 Great news for the logistics market in Africa!

One of the world's largest tech companies, Google, is financially backing the Kenya-based e-logistics commerce platform, Lori Systems. Lori Systems digitizes shipping hauls across the continent and manages the cargo operations for logistics companies. Google has invested in Africa twice previously - developing a $50 million Africa Investment fund in October of 2021. The company has said that it plans to invest $1 billion over the next five years in Africa’s technological development. Africa established the African Continental Free Trade Area (AfCFTA) in 2018 and is expected to further grow the continent’s trade to approximately $21.9 billion.

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