The South Emerges as the New Economic Powerhouse with a US$100B Wealth Migration


The Southeastern region of the United States, known as the "New New South," is experiencing a significant economic shift with the rise of electric-vehicle factories and battery plants. States like Florida, Texas, Georgia, the Carolinas, and Tennessee are contributing more to the national GDP than the Northeast, attracting businesses, creating jobs, and driving home purchases. The pandemic-era economic upswing in the Sun Belt is drawing in transplants, boosting population growth, and reshaping the political landscape. However, the influx of newcomers is exacerbating inequalities and gentrification, impacting communities and cultures in the region.

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