196.7 million Americans shopped in stores and online on the Thanksgiving Holiday Weekend

SalesMoney Matters
Written By Jennifer Joslyn

🛍️ 196.7 million Americans shopped in stores and online on the Thanksgiving Holiday Weekend.

This is a new record, according to the National Retail Federation and Prosper Insights & Analytics. The five-day holiday shopping period from Thanksgiving Day through Cyber Monday boasted the highest numbers since the organization first came to be in 2017, jumping nearly 17 million from 2021 numbers. This record far-surpassed expectation by more than 30 million shoppers. On average, shoppers spent $325.44 on holiday-related purchases over the course of the weekend.

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Jennifer Joslyn
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